One trick to SEO is that you have to have your own original content – and then get credit for it! It can really bum you out when you slaved over your site’s content, only to see a higher-ranking site scrape it and use it to appear in search results ahead of you!

While the point isn’t to police the web for copy-pasta, we loved this clever little trap set by Graywolf’s SEO blog. By inserting a sentence containing the word ‘?constagagulation’ repeatedly, he was able to wait a couple weeks and then find out where it went.

Similar methods are used by map designers, who insert deliberate errors in order to catch copy-cats. We aren’t saying you should do anything but what Graywolf recommends – insert some links to yourself in the content and let ‘em have it! But it’s always nice to know where it’s popping up.

Article submission to Carnivals is very useful and free of cost. Generally, there may be some advertisement of the carnival placed on your website, which is enough to offset the cost. It is very important that when you participate in such carnivals, you should have extremely informative articles to post. Find a few carnivals that match the topic of your business. This is necessary, as you want relevant customers to visit your website. When prospective customers search for products related to your business, search engine spiders would come across carnivals that have your links. This helps, as your website can then achieve a higher search engine ranking.

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